The Challenge
Created by professional chefs, Vertage needed a visual identity that felt culinary, appetizing, and inviting. The brand also prioritized developing a logo and website to introduce its heart-healthy, non-GMO plant-based cheeses to potential customers and wholesale partners.
The Solution
JD&Co. Creative developed a cohesive brand identity for Vertage, from its polished, cheese-inspired logotype to its packaging and digital presence. The visual system was designed to appeal to both professional chefs and consumers.
The website presents Vertage’s plant-based cheeses through appetizing photography and serving suggestions, creating an inviting experience that reflects the brand’s culinary focus.
The Results
The new brand identity, packaging, and website established a consistent visual presence for Vertage across digital and physical touchpoints. The website provides information about Vertage’s growing selection of plant-based cheeses available for wholesale purchase. A restaurant finder also allows visitors to discover locations serving Vertage products.
Our Role
- BRAND IDENTITY
- ART DIRECTION
- PACKAGING
- ILLUSTRATION
- WEBSITE
LET’S CONNECT
Working on a similar project? We’d love to hear about it. Let’s explore how we can work together. — CONTACT US
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